UK hearing instrument sales recover Q4 2020
sales
Domestic hearing instrument (HI) sales climbed back to recovery status in the final quarter of 2020, say UK and Ireland manufacturers in their latest financial assessment.
The Q4 figures from the British Irish Hearing Instrument Manufacturers Association (BIHIMA) show ˝significant NHS recovery in the final months of the year, despite a second national lockdown in December. Q4 saw 354,762 units sold to the NHS, which was only 8.8% down on Q4 the previous year.˝
Public sluggishness vs private market recovery
The overall public sector year as a whole was down 39.7% on last year, showing the effects of the pandemic on uptake, but the UK private market continued the recovery in Q4, albeit at a slower rate than the public sector; with 96,397 units sold, an increase on the 95,931 units sold in Q3.
Ireland
Meanwhile, Ireland was unable to maintain its recovery with units falling behind last year by 7.6%, reflecting an earlier slowdown in December. For 2020 as a whole, units were down 11.2% on 2019. Only 6% of the Q2 shortfall recovered in the second half of 2020.
See the full report here.
Source: BIHIMA