Widex ALLURE UK and Ireland launch draws audience of 100-plus audiologists

The new Widex Allure platform aims to mirror the natural auditory system and deliver precise sound processing and seamless sound quality. It is powered by the next-generation W1 chip, with Precision Hearing Technology; Allure PureSound, Speech Enhancer Pro, Dynamic Feedback Controller, Enhanced Sound Classifier, and a Dedicated Streaming Compressor.

Peter WIX, Published on 03 April 2025

Widex ALLURE UK and Ireland launch draws audience of 100-plus audiologists
Already available for order, and shipping from April 4, the new Widex Allure hearing aids were shown off to over 100 independent audiologists who attended the UK and Ireland launch event for the new platform. [caption id="attachment_139981" align="alignright" width="300"] © WSAPhilip Stores greets audiologists keen to discover Allure.[/caption]

After WS Audiology Managing Director Philip Stores welcomed the launch audience,WSA Marketing Director Hazel Clark spoke on the history of Widex, before singer Coco Renee performed a song created exclusively for the event combining Feeling Good and It’s a Wonderful World.

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